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  • Writer's pictureDXM Team

Where will you have your next event?

Updated: Oct 13, 2020

As restrictions in travel and enhanced regulations about social distancing continue to be in place all over the UK and Europe it is becoming clear that the return of medium-sized to large #events onsite will have to wait.

In the last 10 days, IBTM Events announced that IBTM World 2020 will be transitioning from a F2F event in Barcelona to a fully #virtual event this year. The Meetings Show followed with similar news that their plans to hold a Hybrid event in October in London will have to change and make the event fully virtual.

Even the most positive advocates for the return to the F2F events have had to turn direction and start thinking about their next steps. Everyone in the events’ industry is making alternative plans now after the announcement from British PM Boris Jonhson that practically bans events.

The truth is that even though organisations and companies were expecting that events would kick-off by now are left with very little choice.

Not being able to have F2F should not deter anyone. Using the #Virtual #event tech and platforms that are available now, events should no longer be postponed, lose touch with their audience and miss potential revenue.

#Virtualevents allow you to connect your company with more people, by removing the need to travel and delivering a more convenient way for your customers to enjoy your content and connections with peers.

Literally, any event can be hosted online, with no loss of quality or jeopardising the audience’s engagement.

Just a few of the events that are hosted virtually to millions of people these days include:

Exhibitions Sports

Conferences Seminars and lectures

Round tables School classes

Theatre Performances Networking functions

Concerts Award Ceremonies

Panel Discussions and more......

To accommodate the new norm, event planners and marketing teams need to approach virtual platforms as the medium for creating memorable experiences for their customers while overcoming easily the boundaries we used to deal with.

This is a much-awaited opportunity for the events’ industry to evolve and develop beyond the old practices. Are you ready to take the next step?

What has The DXM team been up to?

While we are delivering some exciting online projects for our clients,

we have kept busy by participating in the events' community and the causes we care about.

Nelita Groppa, our virtual events expert, has participated in the Virtual Events Institute Focus Group, a great platform for open discussion and sharing of ideas and best practices about #virtualevents.

Nelita also was a speaker on an online Virtual Events Masterclass at the Event Academy on

“How To Deliver & Manage Virtual Events”. She shared her experience in Event Operations and how they now need to be reinvented to successfully be applied to online events.

And the busy month ends with Nelita taking part in an insightful discussion on how to stay sane and navigate the events' job market on an online panel with fellow #eventprofsuk part of the Event Wellbeing Month #EWM20.

We, at DXM Event Management and Consulting, are already helping clients transform their events by guiding them to take the right steps in launching their Virtual and Hybrid events.

If you are interested in learning how we can guide you through the change, drop us a line at and let’s have a virtual coffee!


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